Shanika Hillocks
Shanika Hillocks
 
 
 
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We help values-driven brands build profitable businesses by staying true to who they are and connecting authentically with the people they’re here to serve. Check out our services, explore my writing, or drop a line to say hello.

 

“The place in which I’ll fit will not exist until I create it.”
- James Baldwin

 
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STREET CRED

 
 

Read my NYC restaurant recommendations—updated monthly—via an exclusive Guide available on Apple Maps, desktop, or mobile device.

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COMMUNITY

Turning URL to IRL

Peace, folk. It’s been a while since I’ve posted in feed, in part because I’m OUTSIDE. Equal parts business (card), pleasure, and community, I’ve got a method to the madness. I’ve been thinking a lot about what it mean
🗣️ DANCING NEVER LEFT and the Brooklyn edition of my birthday celebration was proof. I can only describe this night as the cherry on top of an incredibly fulfilling week. Life is truly meant to be lived! It’s a blessing to wake up every day, a
21 years and counting with @nelsy_mia ✨ In typical Shanika fashion, I went up to Nelsy during our high school orientation and introduced myself because I thought she was pretty and liked her t-shirt. The t-shirt said “BABY GIRL,” on it,
“Pura vida.” Yes, it’s a salutation, but it’s also an affirmation of one’s well being, an attitude, a way of life. We’ve been greeted daily with this simple phrase—pure life—as witnessed in the trees,
What can I say that isn’t already fully embodied? Every moment that’s unfolded has led me here so that I walk—head high and heart open—into 35. I feel an overwhelming calm and a buzzing pulse of gratitude that can only be de
Y’all, Q2 was an energy of level up! The city defrosted and came alive with its hot days. Folks aligned accordingly and rocked even hotter outfits. I welcomed travel and savored lots of quality time with the people I love. I booked my first cor
My Facebook albums confirm that the first time I visited Boston was in 2013, stomping the Southie pavement for St. Patrick’s Day as a Tri Delt. There was another trip, though I can’t recall when, from Boston to Duxbury then New Hampshire,
Can we talk about the multiplicity of life for a minute? Summer is my season. I believe no idea is too small. The love I feel and embody is as juicy as peak-season heirlooms. I’m well resourced and miracles are happening for me everyday. I kn
May marked one full (official) year in Brooklyn. I am in it, and I can sense the peace of feeling settled. During my leisure strolls, I regularly see a familiar face, share a smile, maybe a hug. The simplicity of run-in opportunity is a reminder of